The President's Desk

Thank You HTA Members for Making our 2017 the Best Year Ever

As we begin a New Year following the best year ever for the Charlotte area’s hospitality and tourism industry, I am honored to express my gratitude to all HTA members for enabling the Greater Charlotte Hospitality & Tourism Alliance (HTA) to have been a solid advocate and a proactive leader in helping with the remarkable growth of our region’s hospitality business for the past twenty four years. We take extreme pride in this tremendous growth, as we have relentlessly worked hard over the past two decades in doing our part to make this growth and prosperity possible. We have proudly been able to be a very effective advocate for our membership, our region’s hospitality industry, our overall economy and our vibrant community because of having the absolute best and most involved members any business association can ever dream of.

Thanks to the remarkable support and involvement of our membership, 2017 was the best year ever for the HTA. Many of the specific business development goals and projects that we have long been working on within our membership, and with other industry partners were successfully accomplished while our members showed their support and satisfaction of our work on their behalf by packing up every meeting and event we had in 2017. From the record crowd of more than 1200 people at the HTA’s 23rd Annual Dinner & Gala event in February of 2017, over capacity attendance at all HTA’s General Meetings and golf tournaments to assisting us with making our 2017 Business Showcase in March the best ever, our membership participation was phenomenal and vital to remarkable successes of every one of our 2017 meetings and events. We are proud of our member’s remarkable involvement as it is the best endorsement for the value of membership in the Greater Charlotte Hospitality & Tourism Alliance (HTA).

We are honored to have the pleasure of serving our vast membership and are determined to work harder than ever in doing our part to make 2018 even better for them and our region’s hospitality and tourism industry. We will do that by proactively focusing on initiatives that are necessary to retain and expand existing business, as well as attracting more tourism business to our region. Please check out our list of 2018 priorities and top business development projects.

We will also continue our tradition of offering our members the best meetings and events you can find for a business association anywhere in the Carolinas and beyond and woiuld love to have you join us for the following upcoming events:

• HTA Spring Golf Tournament on Wednesday, April 25th at Rocky River Golf Club (call us for details)
• HTA’s 2nd Quarter General Meeting at Carowinds – details to follow
• HTA Summer Golf Tournament on Thursday, June 7th at Highland Creek Golf Club (call us for details)

I wish our HTA members a prosperous New Year, thank you again for helping us have a fabulous 2017, thank you for your membership and ask you to please let us know if we can do anything to better serve you and your business.

For membership information, please contact Landon Elizabeth White at (704) 331-0079 or